RYAN ADAMS - HEARTBREAKING 20 YEARS
Client: Universal
Studio: Feed Films
Producer: Dan Rutley
Creative Producer: Mark Taplin
Art director/designer: Victor Camacho
Working in collaboration with FEED for Universal. We created the graphics for the redition of Heartbreaker album with several new tracks and unseen footage..
Mark and I we worked remotely for this promotion. Mark was in charge of all animatic and presentation to the client
For the style, we were looking for something grunge, but soft that would match the country music artist. Part of the style was evoked by photographies from old motels in US south estates. We included iconic elements such as billiards, or the old typewriter defining the way Ryan Adams write his lyrics.
We develop 15, 40 and 60 secs version of the main promotion.